What is a backlink? If you post an article on a blog or in an article directory and you put a link to your site in the signature or in the bio section that is a backlink.
You can also make a video or post classified ads or set up a blog and post there with a backlink. The more backlinks you get the higher your site will rank for the search engines. The higher you rank the closer to the top of page one your site will show up when someone does a search. The closer you get to the top of page one the more traffic you will get.
So you do keyword research and find out what keywords people are using to find whatever you have and you write an article using that keyword several times and in the title if possible. You can concentrate on long-tail keywords for better results because there will be less competition and they will more precisely target your product or service.
To make your links even stronger you can use the exact keywords you are trying to rank for as your links. So people will have to click on the keyword itself to follow the link to your site. This is called anchor text and it works way better that when people use "click here" as the link.
Every search you do online shows a page of the most relevant site to your search. There is usually some shaded sites at the top and on the right side of the page. These are pay-per-click ads where someone has to pay a little bit of money every time someone clicks on their ad. All of the other sites that show up are the generic results and this is where sites with a lot of backlinks will show up.
Articles are the beginning of you backlinks because they can be loaded with content. You can also get videos to rank pretty high too. Some of the highest ranked videos will lead you to an article though. One thing about articles is they will be online forever once they are posted and that means people will be following those links.
A lot of people think it would be too hard to write articles but is is not that difficult. If you have ever written a note on a postcard you can do it. There are plenty of ways to get good at it too. You can find sales pages and copy them several times just to get used to the terms and format used in them. You can also find sites online like copyblogger.com that will give you pointers.
Here are the top ten ways to build backlinks:
1. Articles- submitted to directories whether manually, with automatic software, or using a service.
2. Posting on social sites- Linked-In, Facebook, Twitter, Ning, etc...
3. Social bookmarking sites like Digg, Reddit, Stumbleupon, etc
4. Forums where you post comments and leave a link in your signature
5. Swapping links with other marketers in the same niche
6. Pinging blog directories after posting to your blog, Wordpress does this automatically or use ping.com.
7. Go to other people blogs and post comments with a link in your signature.
8. Submit your site to ezine, or niche forums and appropriate directories.
9. Post viral content on your blog. Great content will cause others to link to your site and this will draw traffic
10. Make videos and post them on Youtube.
Two of the strongest methods are the videos and the articles because all of your content starts with articles and they can be posted in many places including your own blog, others blogs, social sites blogs and groups, and article directories. Videos can get high rankings also and you can use them to talk about your site or your articles.
They are not as hard as some people think and all you have to do is get started and do it often and you will get better as you go.
More information
Dan Lambeth, Get your copy of the DVD Conquer The Internet and learn how to explode your business by using a system to Sponsor Reps Online. There is no better source for Internet Marketing training than the training we offer, You can get started on your training at my blog when you get my newsletter.
